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Whether you're saving for college, a house, a trip, or retirement, there is no better method to secure a sound financial future than to invest. By understanding how and why the stock market works when you buy a share of a company or purchase a mutual fund, you can make informed -and profitable -decisions. Mutual-fund superstar Peter Lynch and author John Rothchild explain what's not normally taught in high school -how the stock market helps you and how it helps the country. From Alexander Hamilton to Warren Buffett, people have been making big money by investing in the corporations and institutions around them. Whenever burgers are eaten, sweaters are purchased, batteries are used, and faces are shaved, you've got a piece of the action. As companies grow and prosper, you can too. anybody can own part of big and small companies. McDonald's, The Gap, Circuit City, Gillette, CBS, and thousands more. Perfume to penknives, hot tubs to hot dogs, nuts to nail polish are made by businesses that you can own." -from the Introduction. Nearly everything you eat, wear, read, listen to, ride in, lie on, or gargle with is made by one. LEARN TO EARN "Public companies are everywhere, and they surround you from morning to night. They explain not only how to invest, but also how to think like an investor. In Learn to Earn, Lynch and Rothchild explain in a style accessible to anyone who is high-school age or older how to read a stock table in the daily newspaper, how to understand a company annual report, and why everyone should pay attention to the stock market. Every student studies American history, but few realize that our country was settled by European colonists financed by public companies in England and Holland-and the basic principles behind public companies haven’t changed in more than three hundred years. Nearly every teenager in America drinks Coke or Pepsi, but only a very few own shares in either company or even understand how to buy them. The average high-school student is familiar with Nike, Reebok, McDonald’s, the Gap, and the Body Shop. For those who know what to look for, investment opportunities are everywhere. At a time when individuals have to make important decisions about saving for college and 401(k) retirement funds, this failure to provide a basic education in investing can have tragic consequences. The reason, say Lynch and Rothchild, is that the basics of investing-the fundamentals of our economic system and what they have to do with the stock market-aren’t taught in school. Many investors, including some with substantial portfolios, have only the sketchiest idea of how the stock market works. Mutual-fund superstar Peter Lynch and author John Rothchild explain the basic principles of the stock market and business in an investing guide that will enlighten and entertain anyone who is high-school age or older.
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